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PCPS outlines recruitment push and 82 school‑based vacancies; board questions central‑office staffing
Summary
Petersburg City Public Schools’ HR office outlined a stepped‑up recruitment effort July 16 after Frontline implementation, reporting about 35 applications per week and a snapshot of 82 school‑based vacancies and 41 central‑office vacancies while the district completes a data‑cleansing project.
Petersburg City Public Schools’ human resources office presented a multi‑pronged recruitment plan to the school board on July 16 and released vacancy counts that prompted questions from board members about central‑office staffing and pay.
Assistant Superintendent Dr. Shamika Long Lane and personnel specialist Duane Brown outlined tactics including boosted social‑media ads, targeted ads, career pop‑ups at Vernon Johns Middle School and the Petersburg Public Library, and a digital ad that ran on displays at Richmond International Airport. “One of the things we are going to be doing is employee branding,” Brown said, adding the division has begun using QR‑code job ads and…
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