Live by Hilton opens in Tullahoma; city reports record year for business licenses and ongoing TAEDC search

TULLAHOMA, Tenn. — City leaders on July 14 highlighted recent economic activity including the July 11 opening of the Live by Hilton hotel, an expected Marriott completion this fall, and a record number of business licenses issued in fiscal year 2024–25. City Administrator (unnamed) and other staff said Live by Hilton opened July 11 and encouraged board members to visit; staff noted the hotel’s new amenities. The Marriott project near Holiday Inn/Stan McNabb is expected to be finished by the fall. The city reported issuing 186 business licenses in the fiscal year just closed, a 26.4% increase over the prior year. Staff cautioned that the figure counts licenses issued to business entities and does not necessarily mean all businesses have a physical location in Tullahoma; officials said the city sees growth in home-based and online “cottage industry” businesses as well as brick-and-mortar activity. Staff also said the Tullahoma Area Economic Development Corporation (TAEDC) executive director position remains open; the city has received 17 applications and will keep the posting open through July 31 before beginning resume review. Officials thanked event sponsors for a well-attended Fourth of July celebration and said the city continues to work with the local Air Force base and airport on operational matters; the administrator mentioned a scheduled meeting with Colonel Maisel of the base to discuss mutual needs. Board members and staff framed these updates as signs of growth while noting continued work on municipal facilities and budgeting.