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Council forms major events ad hoc committee to coordinate opportunities around FIFA, Super Bowl and 2028 Olympics

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Summary

The council approved membership of an ad hoc committee to coordinate partnerships and maximize opportunities from major upcoming events including the FIFA World Cup, Super Bowl and 2028 Olympics.

The El Segundo City Council reported on the formation of a major events ad hoc committee at the July 1 meeting and confirmed members drawn from council, commissions, business leaders and the community.

Community Development Director Michael Allen outlined the committee’s purpose as facilitating partnerships and maximizing opportunities related to major events including the upcoming FIFA World Cup, the Super Bowl and the 2028 Olympic Games. The council appointed Council member Keldorff and Director Allen to the committee and named Planning Commissioner Melissa McCaverty, Recreation and Parks Commissioner Kelly Watson, Arts and Culture Advisory Committee member Michael Scheps, Chamber of Commerce CEO Marsha Hansen, and community member Tessa Rasmussen as members.

The council did not adopt a separate budget or specific event strategy at the meeting; the committee will coordinate with city departments and external partners on outreach and partnership opportunities.