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Visit Lake County reports nearly $2 billion in visitor spending, highlights arts initiative and expanded marketing
Summary
Visit Lake County presented its annual tourism update to the Lake County Board, reporting nearly $2 billion in visitor spending and outlining new arts and cultural initiatives, state grant funding, and marketing efforts for 2025.
Visit Lake County’s executive director delivered the agency’s annual update to the county board, reporting that visitor spending in Lake County has risen to nearly $2 billion and outlining new marketing, arts and cultural initiatives, and partnerships.
“Just to give you a quick overview on our organization…Our funding sources, we’re very fortunate to receive a state grant. It’s been at 1,500,000.0,” the presenter said, describing the bureau’s mix of state grant funding tied to hotel tax and local matching from community investors and partners.
The tourism agency told the board that the new county…
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