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Bethlehem board weighs expensive high-school sign replacement; $70,000 allotment falls far short of estimates
Summary
District staff told the board that masonry and materials pushed vendor quotes for a new high-school sign from more than $200,000 down to roughly $130,000 after redesign; the board discussed funding options and town zoning limits on digital signage and asked staff to research alternatives.
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The Bethlehem Central School District Board of Education on July 1 discussed options to replace the high school sign after initial vendor estimates far exceeded the $70,000 allocation the board approved earlier.
Superintendent Jody Monroe told the board, "The initial proposal was, I think, John, correct me if I'm wrong, over $200,000. He worked with the company. He got it down." Monroe said the bulk of the cost was masonry work intended to match existing campus brick and pillar posts and that vendor rework reduced the estimate to about $130,000.
Board members and staff discussed several funding options: transfer funds from the 2024—25 budget, include the sign in an upcoming bond project, commission a cheaper nonmasonry design, remove the sign altogether, or seek a town variance to permit a digital sign. One board member noted, "we're not allowed to have a digital sign," and another participant added that the restriction stems from a town zoning ordinance.
Members proposed alternative approaches to reduce cost, including exploring whether BOCES or district technical programs could contribute design or fabrication work. Monroe said staff would research additional options and report back. In the meeting the board did not make a final spending decision; instead members directed staff to return with cost comparisons and alternatives.
Board members flagged cost and value concerns; one said the $70,000 figure had seemed "ridiculous" relative to the quotes and suggested exploring local partnership or student-project options. The discussion closed with an agreement to examine simplified designs and alternative funding paths before committing new funds.
The board will consider any staff recommendations at a future meeting.

