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Embark Well program presented as model for Norman: seniors transportation pilot, 5310 funding and Uber use explained
Summary
Dr. Marilyn Dillon described Embark Well, a senior health-and-wellness mobility program in Oklahoma City that uses a mix of Uber and lift-equipped vehicles, serves seniors at nonprofit wellness locations and relies on grants and a planned Section 5310 match. She recommended a small, piloted approach if Norman pursues a similar program.
Dr. Marilyn Dillon, mobility management administrator for Embark, presented the Embark Well senior health-and-wellness transportation program to Norman’s Community Planning and Transportation Committee on June 26, 2025, and outlined how a similar pilot could be structured in Norman.
Why it matters: Embark Well aims to address social determinants of health by giving older adults free rides to exercise classes, nutrition programs and other nonprofit wellness activities; Norman committee members discussed whether a local pilot could fill gaps in accessible, subscription and senior mobility services.
Program features and eligibility: Dillon said Embark Well began as a 2018 pilot funded…
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