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Miami Lakes EDC approves $3,000 for Main Street Live; marketing budget remains limited pending larger proposal
Summary
The Miami Lakes Economic Development Committee voted to provide $3,000 toward a Main Street Live event and to reserve remaining marketing funds for a business boot camp, while a separate $100,000 marketing proposal remains under development and subject to council review.
The Miami Lakes Economic Development Committee voted to allocate $3,000 from its current fiscal-year budget to underwrite a Main Street Live event and to direct the remaining local marketing funds toward promoting the committee’s September business boot camp.
The decision followed a debate about the committee’s long-term marketing strategy. One member said, “we wanted to make a 100,000 to really up our budget,” describing a previously discussed proposal to pursue a much larger marketing campaign; the committee did not adopt that larger proposal during the meeting.
Why it matters: committee members said a single $4,422 operating marketing pool is…
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