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Petpalooza grew from a small dog trot to a 160‑plus‑vendor regional draw, city staff say

5038365 · June 20, 2025
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Summary

Kristi Pichars, who created Petpalooza after joining Auburn Parks, Arts and Recreation, described the event’s evolution since 2008 and said recent attendance reached roughly 500 with more than 160 vendors.

Kristi Pichars, interim event supervisor for Auburn Parks, Arts and Recreation, described the origins and growth of Petpalooza and gave attendance and vendor figures during That’s So Auburn.

Pichars said she proposed a dog-focused event after seeing dog-friendly participation at other community events and that “the first event was held in 02/2008.” She said the inaugural event drew 132 dog-trot participants and roughly 60 vendors; in recent years Petpalooza has grown to “right at 500” attendees and more than 160 vendors.

Pichars noted the event has expanded commercial offerings and attractions—what began with three food vendors now includes many more food options and entertainment such as the Seattle Fly Dogs. Mayor Nancy Backus and Pichars both described family-friendly, low- or no-cost activities including a free petting zoo and volunteer-run contests.

Amanda Valdez, events coordinator, said the vendors and volunteers are a core part of the event and that Petpalooza typically attracts both dogs and other animals in creative displays. Pichars said she still reviews post-event debriefs each year with staff to refine logistics.

Staff said weather affects attendance; the most recent Petpalooza was rain-impacted but still had substantial participation.