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Commission adopts master sign plan allowing larger signage for new hospital at Gateway Boulevard
Summary
The planning commission approved a major S-1 revision adopting a master sign plan for the hospital campus at Gateway Boulevard, allowing larger wall and freestanding signs than standard code provides due to the size and public-safety function of the buildings.
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The Columbia County Planning Commission recommended approval of a major S-1 revision adopting a master sign plan for the hospital and medical office campus at 10010 Gateway Boulevard, allowing larger freestanding and wall signage than standard county sign code because of the buildings’ size and public-safety function.
Planning staff said the property, rezoned in 2019 for a hospital and medical office, is under construction. The hospital is roughly 245,000 square feet and the medical office building about 93,000 square feet, both well above the 50,000-square-foot category used in the county sign code. Staff explained the county’s sign allowances scale with building square footage and height; larger buildings and a public-health use justify additional signage to aid wayfinding and visibility from I-20.
The proposed master sign plan includes two compliant freestanding entrance signs, internal directional signage, allowances for wall and parapet signage sized for the large buildings, a cap allowing on-site adjustments of up to 10 percent without returning to the commission, and backer panels for branding. Staff recommended approval and said the public-health nature of the hospital supports the larger allowances. The commission voted to recommend adoption of the master sign plan and a major S-1 revision; the matter will move to the Board of Commissioners for final action.

