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iHeart Media presents $85,000 opioid outreach plan to Portage County commissioners
Summary
Representatives from iHeart Media proposed a six‑month, data‑targeted public‑education campaign to direct residents to local treatment and crisis resources, asking the commissioners to consider allocating $85,000 from the county's opioid settlement funds.
Representatives from iHeart Media and its opioid‑prevention partners asked the Portage County Board of Commissioners on June 5 to fund a six‑month, data‑targeted public‑education campaign to increase awareness of treatment resources and connect residents to local providers.
The presenters said the outreach plan would use streaming audio, social media, podcasts, targeted digital display ads and a school‑tour program to direct people to local services including Coleman Health Services, Townhall II and other county providers. "About 12 Ohioans are dying each day from a substance use disorder,"…
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