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Committee advances ordinance shortening alcohol-license sign posting to seven days

3740637 · June 10, 2025
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Summary

A substitute ordinance that revises alcohol-license sign posting rules—shortening initial posting from 15 days to seven and standardizing provided signage—received a favorable committee vote after debate over effects on small businesses and implementation timing.

The Public Safety and Legal Administration Committee advanced a substitute ordinance that changes how applicants must post notice signs when applying for an alcohol license, voting the item favorable 4-0 with one recorded nay in committee discussion but ultimately reported favorable.

The substitute (item 36, 25-0-12060) amends the City of Atlanta Code, Chapter 10 (Alcoholic Beverages), section 10-52 (Advertisement of the intent to engage in business). Amber A. Robinson, of the City of Atlanta Department of Law, explained the substitute clarifies signage requirements, reduces the initial posting window from 15 days to seven days after application submission, requires applicants to update signs if application details change, and requires updated signage following any deferral of a License Review Board (LRB) hearing.

Councilmember Alex Wan, the ordinance author, said the change implements recommendations from the Alcohol Technical Advisory Group to prevent an applicant from reaching an MPU (neighborhood planning unit) or LRB date without the community having been notified. Wan described a new operational model where the licensing unit provides a preprinted sign to applicants when they submit paperwork; applicants then have seven days to post it on abutting streets so passersby can see it.

Committee members debated the change. Councilmember Antonio Lewis expressed concern that shortening the posting window could burden small businesses and operators who lack staff or legal assistance, noting many applicants need help navigating city processes. Councilmember Isha Collins and others supported the change as a transparency improvement and noted implementation assistance: the department will provide standardized signs and the ordinance does not apply to renewals. Staff said the ordinance will not take effect until Jan. 1, 2026, providing an implementation window.

The committee discussed that the ordinance does not add an additional step to the existing two-step posting process but shortens the time for initial posting and requires updates if dates change. The committee voted on the substitute after a motion to hold was made and withdrawn; the roll call on the substitute was recorded as 4 yeas, 0 nays (with discussion recorded), and the item was reported favorable.