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Cottage Grove CVB reviews 2024 annual report: visitor guide print run, website traffic and social-media results
Summary
The CVB presented its 2024 annual report showing a 7,000-copy visitor guide print run, about 32,000 website users, 2,900 newsletter subscribers and variable social media metrics; staff outlined planned website enhancements and marketing campaigns for 2025.
Courtney, a CVB staff member, presented the Cottage Grove Convention and Visitors Bureau’s 2024 annual report at the June 3 board meeting, reporting circulation and revenue figures for the visitor guide and summarizing website and social-media performance.
Courtney told the board the CVB printed 7,000 copies of the 2024 visitor guide for about $10,000 and collected $4,450 in advertising revenue from six paid advertisers. She said the 2025 visitor guide was produced in a smaller, streamlined format, saving $4,346.
On website and audience metrics, Courtney said the site…
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