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School board directs staff to run county survey on McGruder name change using Engage platform
Summary
Board members directed staff to survey the county on the proposed McGruder name change using the Engage platform, with unique links for staff, a public link with district/ZIP questions to limit duplicates, and a 7–10 day response window.
Board members discussed steps to gather public input on a proposed renaming of McGruder (often referred to in discussion as the McGruder name change) and directed staff to deploy a community survey to collect countywide feedback.
Board members said they preferred the Engage survey platform because it imposes no additional cost to the division and can deliver single‑response limits. Staff explained two modes: unique links for identified staff and connected stakeholders, and a public link for broader community members; staff said they can require district or ZIP code questions and other optional demographic fields such as name and address to help screen duplicates, while acknowledging responses that include name/address remain voluntary. Staff noted that ZIP codes cross jurisdiction lines and that geocoding or manual review can detect anomalous responses outside expected geographies.
The group agreed to narrow the survey period to a 7–10 day window with one reminder during the collection period. The board requested that staff provide turnout denominators (respondents out of the total eligible population) and to return cost estimates for any physical changes (school signage and related items) before any final board decision on renaming. Staff said they will proceed as soon as practical and bring survey results and a cost estimate to a future meeting; no formal vote was taken — the board gave direction to staff to proceed with the survey and follow up with costs.
