The Madison Alcohol License Review Committee recommended renewal of Hayes Place’s class B alcohol license and its entertainment license on a unanimous consent vote, adding a condition that live entertainment end by 12:00 a.m. on Fridays and Saturdays and 10:00 p.m. Sunday through Thursday.

Committee members said they were persuaded by the licensee’s recent compliance steps and policing cooperation. Hayes Place owner/agent Connie Jones told the committee, "Hayes Place offers the community a beautiful, safe space to celebrate special occasions," and said the business has hired additional security and added parking-lot monitoring after earlier complaints.

Assistant City Attorney Zillavy told the committee the separation was to address violations of a conditional use permit for late live entertainment, not an intent to deny renewal. Captain Gary of the North District said police responses were far higher in summer 2024 and that "Hayes Place has had very little police response for reactive calls in 2025, which I do think has something to do with the notification from the property manager about what would happen if there was continued issues at the shopping center."

The committee discussed whether the entertainment-license conditions should mirror the planning department’s conditional use permit (CUP). Attorney McReynolds explained the ALRC does not control the CUP, but the committee can add matching conditions to the licenses it regulates; Vice Chair Westra moved to renew both licenses and add the entertainment-hour condition so the license language matched the CUP. The motion (moved by Vice Chair Westra, seconded by Alder Revere) was recorded and approved by unanimous consent.

The licenses were renewed with the new condition; committee members said Hayes Place could return to ask the ALRC to amend conditions later if police and staff report consistent improvement.

The action leaves the CUP itself under the jurisdiction of the Madison Plan Commission; the ALRC’s condition gives the City an enforcement mechanism tied to the license held by Hayes Place.