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Davie council approves new off‑premise and digital billboard rules after contentious debate
Summary
The Davie Town Council approved three code changes to Chapter 12 that create rules for off‑premise signs and allow limited off‑premise digital signs, despite public concern and a council member’s call to delay for further study.
The Davie Town Council on May 21 approved three ordinances changing Chapter 12 of the town code to update rules for off‑premise signs and to create a process for off‑premise digital signs, after extended public comment and a request by one council member to postpone the measures.
Council action came after a resident and industry representative, Matt Ashley, urged the council to adopt a different model that would require removal of existing static structures or payment of a one‑time fee, saying that approach generated “millions of dollars in direct revenue” for another Florida city. Ashley told council he was “fully in support of digital billboards when implemented under a fair and balanced ordinance,” but said the draft before Davie lacked lighting studies and created “subjective…
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