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TDC marketing team reports social growth, plans new creative and upgraded visitor tracking
Summary
Flagler County TDC presented July–September marketing metrics showing increased social views and new paid‑media plans; staff outlined a year‑end photo/video shoot and onboarding of a new analytics vendor with credit‑card and website tracking capabilities.
Courtney Brokaw and Angie (marketing staff) presented the tourist development council’s July–September quarterly marketing update on Oct. 15, summarizing website content, social performance, paid media and upcoming creative investments.
Broader highlights included content strategies that map to a visitor’s journey — awareness, planning, booking and experience — and a calendar of seasonal blogs and social features (family summer content in July, golf and culinary content in August, and the new “Flavors of Flagler” coffee series and fall events in September). Social metrics the team shared included…
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