Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
SDSU Extension presents First Impressions 'secret shopper' findings for Brookings
Summary
Presenters from SDSU Extension summarized a volunteer "First Impressions" assessment of Brookings, noting strong online presence, a highly attractive downtown and parks, and opportunities around housing supply, public-transport visibility and youth-oriented cultural offerings.
Emily Clune and Kelly Cole of the SDSU Extension Community Vitality Program reported to the Brookings City Council on a First Impressions “secret shopper” exchange with Aberdeen, summarizing volunteers’ observations about Brookings’ online presence, downtown and visitor experience.
The visitors—10 formally registered volunteers and others who accompanied them for a total of 18 participants—completed pre-visit web searches, a five-minute drive-through impression, and longer in-person visits in July–August. Clune said the compiled report took about 412 volunteer and staff hours to produce and that visitors spent between $45 and $788 during their trips, with an average per-visitor expense of $358.76 and a reported total impact of $3,587.58.
The report’s purpose, Clune said, is “to answer how a…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
