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Visit Oxnard presents FY 2024–25 annual report highlighting stronger engagement, top county hotel rates
Summary
Visit Oxnard President and CEO Brittney Hendricks presented the Oxnard Convention and Visitors Bureau’s fiscal year 2024–25 annual report to the Oxnard City Council on Oct. 21 and reviewed marketing performance, partnerships and upcoming projects.
Visit Oxnard President and CEO Brittney Hendricks presented the Oxnard Convention and Visitors Bureau’s fiscal year 2024–25 annual report to the Oxnard City Council on Oct. 21 and reviewed marketing performance, partnerships and upcoming projects. The council received the report (receipt on file); no council action was required.
Hendricks said Visit Oxnard’s work seeks to drive overnight stays and local spending by moving travelers from awareness to booking. “Our mission is to drive tourism and overnight visitation by building awareness of Oxnard, improving the perception of Oxnard to residents and visitors and growing our audience,” Hendricks told the council.
The bureau reported fiscal year 2024–25 hotel metrics of 67.9% average occupancy and an average daily rate of $183.43, which the presentation noted was the highest in Ventura County. Visit…
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