Design Review Board approves CubeSmart building and monument signs on Highway 98

3212128 · May 2, 2025

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Summary

The Walton County Design Review Board approved a replacement building sign and a coordinated monument sign for a CubeSmart self-storage site on Highway 98, with the monument’s background color required to match the building.

The Walton County Design Review Board on May 1 approved two sign applications for a CubeSmart self-storage property on the west side of Highway 98 in District 4: a building sign and a monument sign. The board approved the building sign to be installed at the site plan location labeled Position 3 and approved the monument sign with a condition that the monument background be coordinated to match the building color.

Planning staff described the applications as replacements: a proposed building sign measuring 305 inches by 25 inches for a stated total of 52.95 square feet, and a monument sign measuring 96 inches by 120 inches for a stated total of 80 square feet. Tim Brown, planning and development staff, said the applicant was not present at the meeting; he read the application materials into the record and noted the applicant had offered alternate background colors such as tan or beige if the board objected to the proposed red corporate color.

Board members discussed sign placement after comparing the applicant’s site map and the county’s sign rules. They asked staff to confirm which of the illustrated sign locations were being requested and directed that only the single monument location in the submission be considered. One member moved to approve the building sign at Position 3 as shown on the site plan; a second member moved to approve the monument sign at Location 1 with the color coordination condition. Both motions carried by voice vote recorded as "Aye." The meeting minutes record the approvals but do not list an individual roll-call tally.

The board noted the county’s limits on regulating sign copy and color but said they had purview over sign placement, scale and visual compatibility with the site. Staff confirmed the proposed monument sign was a full replacement of the existing structure and that the applicant had indicated willingness to coordinate colors to match the building’s beige/tan tones.

The two items were handled as separate votes after the board’s discussion about map discrepancies and sign numbering; staff will include the approvals in the project record and the matter will proceed according to the county’s sign-permit process.