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Norwalk Arts and Cultural District narrows branding choices; commission asks designer to refine two directions
Summary
After reviewing three design directions, the Norwalk Arts and Cultural Commission asked consultant Ash Nichols to refine two preferred concepts (directions 2 and 3) and to provide a cost proposal for additional work; commissioners authorized a small committee to negotiate scope and budget.
The Norwalk Arts and Cultural Commission on May 6 reviewed three visual directions for a proposed Norwalk Arts and Cultural District brand and asked consultant Ash Nichols to refine two concepts for further development.
Ash presented three sub-directions within a selected mood board: a geometric, counterform-based system (direction 1); a brick-like, place-based patterning emphasizing the district’s geography (direction 2); and a warm, type-forward option that references local visual cues (direction 3). Commissioners…
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