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Senate backs bill directing OLCC to adopt objective rules limiting cannabis packaging and advertising that attracts minors

3174578 · May 1, 2025
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Summary

House Bill 3724 passed unanimously in the Senate, removing content-based statutory language and directing the Oregon Liquor and Cannabis Commission to adopt objective, constitutionally tailored rules prohibiting packaging and advertising likely to cause minors to unlawfully possess or consume cannabis products.

The Senate gave final approval to House Bill 3724, which directs the Oregon Liquor and Cannabis Commission to adopt objective rules to prohibit cannabis packaging and advertising likely to cause minors to unlawfully possess or consume cannabis items.

Sponsor Senator Taylor said the bill replaces statutory language that courts found content‑based and therefore constitutionally vulnerable. "Removing the language 'appealing to minors' and directing OLCC…

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