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Council stalls on Sequoia Financial sign variance; staff to pursue sign-code changes
Summary
City council considered a resolution to confirm a Board of Zoning Appeals denial of an illuminated 72.9-square-foot sign for Sequoia Financial Group; the motion to confirm the denial failed in roll call and council discussed proposed sign-code changes and a landlord-letter/one-sign-per-building approach.
Joe Glick, chief operating and chief financial officer of Sequoia Financial Group, told council his firm selected 5910 Landerbrook as a Cleveland-area "beachhead" and asked for building signage so clients and employees could find the location. Glick said Sequoia has grown rapidly and expected to occupy enough space "the day that we move in in June to meet our full year 2025 commitment."
The council considered Resolution 2025-20, a measure that would have affirmed the Board of Zoning Appeals' (BZA) April denial of a request to install a 72.9-square-foot illuminated wall sign…
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