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Casa Grande Chamber outlines tourism work, grants and events including Southwest Taco Fest
Summary
The Casa Grande Chamber of Commerce and the city-designated tourism office (DMO) updated the council on tourism marketing, grant funding, sponsorships and events such as the Southwest Taco Fest and passport programs. City staff explained how bed tax statutes separate tourism revenue from the city general fund.
The Casa Grande Chamber of Commerce and the Chamber-led tourism office briefed the city council study session on their expanded tourism role, grant-funded advertising and community sponsorships.
Renee Luzann Ben, executive director of the Casa Grande Chamber of Commerce, described the Chamber as a 501(c)(6) membership organization founded in 1920 and said it currently serves 484 members. “Our mission statement is building a greater Casa Grande,” she told the council while summarizing member services, networking programs and annual events.
Eric Snyder, the city-contracted tourism and marketing manager, summarized recent and planned tourism activities after the Chamber assumed destination marketing organization duties under an agreement with the city. Snyder said the tourism office obtained Arizona Office of Tourism cooperative grants and used co-op funds for advertising,…
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