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Design Review Board approves 100 North Main signage package with conditions
Summary
The Design Review Board approved a signage package for 100 North Main on a 5-0 vote, imposing size, placement and material conditions for wall signs, blade signs and a possible future monument; murals were excluded from the package and deferred for later review.
The City of Alpharetta Design Review Board on April 25 approved a signage package for 100 North Main with a set of conditions intended to protect the building’s historic-like facade while allowing tenant identification.
The board’s approval, unanimous 5-0, sets maximum sizes and mounting details for wall-mounted tenant signs and pedestrian blade signs, requires matching background colors across building signage, and defers murals and any monument sign decisions until the site’s driveway and landscaping are finalized.
Board members and staff said the building’s narrow sign bands and classical brick detailing limit signage options. Patty Huxford of the Huxton Group, the applicant, told the board that the building currently has limited tenant exposure at the storefront level and that the landlord wants a clear, standardized sign package to give…
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