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Parks and Recreation begins master plan update; county to use consultants, survey and benchmarking
Summary
Goochland County Parks and Recreation Director Tom Cocke briefed the Planning Commission on a contracted parks and recreation master plan update using Prose Consulting, Kim Lane Horn, and ETC Institute; the process includes a statistically valid survey, facility evaluations, benchmarking and a draft CIP with a target adoption in November 2025.
Tom Cocke, Director of Parks and Recreation for Goochland County, presented an update on the department’s 5‑ to 10‑year parks and recreation master plan update at the commission’s April 17 meeting, describing the consultant team, outreach plan and next steps.
Cocke said the county contracted Prose Consulting (subcontracting Kim Lane Horn) and the ETC Institute to conduct a statistically valid community survey and assist with planning. “When we started our project, the first thing we did was communicate with people,” Cocke told the commission, describing internal and external stakeholder interviews, two community connect events, and an initial facility evaluation that is roughly 80% complete.
Key elements of the project as described by Cocke include: - A statistically valid survey being distributed via mailed packets;…
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