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Penn State student startup Today Sports touts 1 billion lifetime social views, credits LaunchBox and stays in Centre County
Summary
Founders of Today Sports presented to commissioners about reaching 1,000,000,000 lifetime views, local support from Penn State and Ben Franklin Technology Partners, revenue from brand partnerships and decision to remain headquartered in State College.
Members of Today Sports, a State College content company founded by Penn State students, presented to the Board of Commissioners on April 11 and described rapid growth, community partnerships and the company's decision to remain based in Centre County.
Founder Justin Lucener said the company has amassed roughly 1,000,000,000 lifetime views across YouTube, TikTok, Instagram and Snapchat since he began creating sports videos as a child. Lucener credited Penn State resources — including the Innovation Park Happy Valley LaunchBox, Invent Penn State and Ben Franklin…
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