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Merchants press DDA for authorized a‑frame sign pilot; board asks staff to draft ordinance language
Summary
Retailers urged the Downtown Development Authority to allow regulated a‑frame (sandwich board) signage downtown. Merchants argued the signs boost visibility and foot traffic; the board asked staff to work with merchants and code enforcement to draft a proposal or pilot and return with recommendations.
Merchants and the Downtown Development Authority discussed whether to permit regulated a‑frame (sandwich board) signs on sidewalks during the April 14 meeting.
Merchant Association chair Mavis Benson told the board that, during the COVID‑19 period, temporary allowance of a‑frame signs helped small businesses and increased foot traffic. "Some may view an a frame sign as clutter or obstacles on the sidewalk, but from our vantage point, they're invitations," Benson said in public comment.
DDA staff presented…
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