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Vibe Creative District marks 10 years as Virginia Beach nonprofit cites $33.9M sales growth, 613 artists
Summary
Kate Pittman presented a 10-year update on the Vibe Creative District to Virginia Beach City Council, outlining growth in public art, private investment and tourism partnerships and proposing ordinance housekeeping and a fundraising paver program; councilors praised the district and raised no formal actions.
Kate Pittman, representing the Vibe Creative District nonprofit, told Virginia Beach City Council on March 11 that the district established by ordinance in April 2015 has grown from a “blank canvas” to a concentrated creative neighborhood with public art, new businesses and expanded visitor reach.
The presentation said Virginia Beach City Council adopted Ordinance 3402 (Chapter 9, Creative Districts) on April 21, 2015, to establish the Vibe District and incentives for adaptive reuse and small creative businesses. Pittman said the nonprofit has raised $2,300,000 over the last 10 years and paid more than $600,000 to local artists to create public art and programming.
The update framed the district’s impact in economic terms and cultural reach. “Gross sales within the District have increased $33,900,000 in the last 10 years,” Pittman said, and staff work with the commissioner of the revenue and the real estate assessor to benchmark changes. The…
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