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Union County tourism official briefs Plain City Council on visitor growth and wayfinding sign rollout
Summary
A representative of Union County Tourism reported rising visitor spending, hotel performance gains and progress on a countywide wayfinding signage master plan; the project faces state-rights and maintenance-arrangement steps before fabrication and installation begin.
Karen Ammon, a representative of Union County Tourism, told the Plain City Council on March 12 that visitor spending and hotel performance in Union County rose in 2023 and outlined next steps on a countywide wayfinding signage project.
Ammon said visitor spending was up 36% compared with the last reporting period and summarized the countywide economic-impact study: roughly $265 million in total economic impact in 2023, about $32.8 million in tax revenue, nearly 2,000 supported jobs and an estimated $744 of annual benefit per Union County resident. "I'm so excited about what is happening in the Plain City," Ammon said. "So very excited." Mayor Julie Kearney introduced the presentation and thanked Ammon for the update.
Why it matters: tourism-related spending supports local businesses and lodging tax receipts. Ammon said hotel average occupancy in 2024 was 68.9% and average daily rate $105, both reportedly the highest the county has…
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