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Everett City staff outlines nurse recruitment steps, cites social media and Salem State pipeline
Summary
A staff member said Everett City is using social media, college connections and outreach to Mass Hire Metro North to recruit nurses; two recent hires credited social media and five current nurses came via Salem State connections.
A staff member for Everett City said the city has launched targeted outreach to recruit nurses, including a social media campaign, direct college contacts and outreach to workforce agencies.
The staff member told the meeting that the city "worked with the communications department on a social media campaign," adding: "It's easy. It's free. It's something that gets the word out there." The staff member said two of the nurses recently hired learned about the openings through that social media outreach, and five current nurses came through "our Salem State connections."
The staff member described additional steps to sustain hiring, saying they have emailed Salem State contacts and are working to connect with Mass Hire Metro North, an employment-agency network. "I'm working on trying to connect with Mass Hire Metro North. That's an organization that I worked closely with in my previous role," the staff member said, adding that the group's job is to help place people into work. The staff member also said they were coordinating with the health department to maintain the recruitment pipeline.
No formal vote or decision was recorded in the transcript excerpt. The remarks focused on outreach tactics and building referral pipelines rather than on specific changes to hiring policy, compensation or certification requirements. The staff member did not provide a timeline or specific hiring targets in the remarks.
