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Navasota council denies O'Reilly pole-sign variance after safety and aesthetic debate
Summary
After a public hearing with residents and company representatives, the Navasota City Council voted to deny a request to install a 20-foot freeway pole sign for O’Reilly Auto Parts at 700 N. LaSalle, citing the city's sign ordinance and community preference for uniform monument-style signage.
The Navasota City Council voted to deny a variance request that would have allowed O'Reilly Auto Parts to install a 20-foot freeway pole sign at 700 North LaSalle.
The decision came after a public hearing that drew business representatives, nearby property owners and residents. The variance would have allowed a freestanding pole sign larger than the city’s current six-foot limit for ground signs; planners calculated the proposed sign face—including a reader-board marquee—would total about 107 square feet.
The variance request was introduced by Lupe Diosado, the city’s development services director, who described the request and noted O’Reilly’s move down the street and a proposed sign location mid-block. Priscilla Davidson of Extreme Signs, representing O’Reilly, said the new site’s setback…
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