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Cross Plains board approves replacement signage for Kelsher Implement, signals review of sign ordinance
Summary
Trustees approved three replacement signs for Kelsher Implement locations after staff had denied the permit because existing signage exceeded the village sign code; the board asked staff to return with proposed ordinance changes to address nonconforming signs and manufacturer certification plaques.
Cross Plains Village President Lango and trustees voted to allow three replacement signs for Kelsher Implement after village staff denied a sign permit for 1113 Main Street and associated buildings on the same site.
The denial came after village staff concluded the proposed signage deviated from the village sign ordinance: some wall signs exceeded square-footage limits tied to building frontage, and multiple unpermitted manufacturer/certification signs on connected buildings pushed the total number of signs beyond the code’s maximum for that façade. Village Administrator Carla (Carla) told the board the storage building’s primary implement sign is a legal nonconforming sign (it existed when the ordinance was…
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