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Fargo Arts and Culture Commission endorses outreach strategy; staff outlines weekly posts, ZenCity engagement
Summary
The commission voted to recommend the final "ROI: Ripples of Impact" document and heard a communications plan from city staff proposing weekly social posts, neighborhood-targeted outreach on Nextdoor and deeper public discussion tools in ZenCity.
The Fargo Arts and Culture Commission on Feb. 19 voted to recommend the final "ROI: Ripples of Impact" document and heard a detailed communications and public-engagement strategy from city communications staff.
The plan, presented by Greg Shildberger of Communications and Government Affairs, calls for one coordinated arts-and-culture post per week on the city’s primary social channels, quarterly feature stories tied to the ROI report, a searchable online catalog of public-art pieces, and targeted neighborhood engagement using Nextdoor and the digital engagement platform ZenCity. "The goal is 1 post every week that we would have on arts and culture on our main pages for the organization," Shildberger said.
Why it matters: Commission members said the outreach work is intended to broaden who the…
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