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Coppell staff recommends hiring consultant Barry Dunn to lead Vision 2040 refresh
Summary
City staff outlined a plan to hire facilitator Barry Dunn to run community engagement and a council-integrated refresh of Coppell’s Vision 02/1940 plan; council members asked about the vendor selection and travel costs and left the item on the consent agenda for later approval.
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City staff presented an agreement with facilitator Barry Dunn to lead community engagement for a refresh of the city’s Vision 02/1940 strategic plan and asked council to leave the contract on the consent agenda for approval at a later meeting. Tracy, a city staff member, said the contract would both document what the city has completed under the 2020 plan and test whether the plan’s pillars still reflect community priorities.
Tracy said the consultant will use several engagement methods — one-on-one meetings with stakeholders, pop-up events, larger community forums and an online platform called Socialpinpoint — and plans outreach to homeowners associations, churches, schools, youth and senior groups. “They’re going to be making recommendations based on the feedback they’re hearing from the community on how much alignment we have there,” Tracy said.
Council members asked about the vendor selection. Council Member Kevin asked whether FutureIQ, the firm that worked on the original 2040 plan, participated in the current solicitation and why the city chose a different vendor. Tracy said the evaluation team issued an RFP, received four proposals, interviewed two firms and selected Barry Dunn’s team unanimously based on proposed engagement methodology and the consultants’ staffing. “If you looked at the scoring all of those numbers for each of the four were really close... every one of those four firms is we could have brought them in and they would be confident and we would be happy with the product,” Tracy said.
Council members also raised travel cost questions. One council member noted an $8,000 estimate for travel that was not a firm cap and asked the city to clarify how many consultant visits would be required. Tracy said the city would manage travel and scheduling to cluster events and reduce repeated travel. The staff presentation did not include a formal vote; a council member said the item could remain on the consent agenda.
The staff packet and presentation indicate the contract will include an executive committee and steps to increase council engagement during the refresh; the final contract terms and any budget authorization were not voted on during the meeting. The item will return on the consent agenda or a future council meeting for formal action.

