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Mass. travel office unveils MA250 marketing push, $2M grant pool; commission hears NPS staffing and emergency-exercise updates
Summary
Kate Fox, director of the Massachusetts Office of Travel and Tourism, told the Special Commission on the 250th Anniversary of the American Revolution that the agency is ramping up marketing, grant support and programming for MA250, including a new 16‑minute podcast series and a $2,000,000 grant pool for events and promotions.
Kate Fox, director of the Massachusetts Office of Travel and Tourism, told the Special Commission on the 250th Anniversary of the American Revolution that the agency is ramping up marketing, grant support and programming for MA250, including a new 16‑minute podcast series and a $2,000,000 grant pool for events and promotions.
The travel office has secured media partnerships with outlets including NBC 10 Boston, WCVB, WGBH, The Boston Globe, the Boston Business Journal, Yankee Magazine and National Geographic Traveler (UK), Fox said. The office is producing a 16‑minute podcast, It’s Revolutionary, and has launched sports‑team partnerships that will place MA250 branding at professional games starting in early March.
"We have developed media partnerships with NBC 10, Boston, WCVB TV, WGBH, the Boston Globe, the BBJ, Yankee Magazine, Boston Spirit Magazine, Nat Geo Traveler UK," Fox said. She told commissioners the second round of MA250 grants will total $2,000,000, will be announced in the next week…
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