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Commissioners set March public hearing on proposed 3% room-occupancy tax increase; CVB pitches product development and marketing uses

2388262 · February 18, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The board voted to call a March 18 public hearing on a proposal to levy an additional 3% room-occupancy tax. Phil Wuerz of the Convention & Visitors Bureau outlined plans to dedicate most of the increase to marketing and some to tourism product development, and commissioners asked for limits in a proposed MOU.

Moore County commissioners voted Feb. 18 to call a public hearing on March 18 to consider levying an additional 3% room-occupancy tax; if adopted later, the board discussed an effective date of July 1, 2025.

Phil Wuerz, president and CEO of the Moore County Convention & Visitors Bureau (CVB), presented the bureau’s rationale for the request: a proposed increase from the current rate (discussed as 3% in prior work sessions) to 6% overall would require that two-thirds of the increase (four cents on the…

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