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Private vendor and outreach proposal seeks to re-enroll Oregonians with some college, no credential
Summary
A private-sector vendor presented a pilot proposal to re-enroll Oregonians who have "some college, no credential." The presenter said a two-year pilot would cost $2 million (scaling to $4 million statewide) and could generate significant tuition revenue for Oregon institutions by returning students to credential pathways.
A private-sector presenter told the House Committee on Higher Education that a coordinated re-enrollment initiative could reconnect Oregonians with prior college credits who have not completed a credential, a population commonly described as “some college, no credential.”
Scott Loomis, chief strategy officer at REEP Education, told the committee there are approximately 41 million Americans and roughly 800,000 Oregonians nationwide with some college but no credential; in Oregon he said the figure represents approximately one in five working-age adults. He described a two-year pilot that would use data analytics, outreach and institutional partnerships to re-enroll stop-out students, and said a $2,000,000 initial investment (with a proposed $4,000,000 expansion to go statewide) would produce early student reenrollments within months.
Loomis said the vendor’s work in other states yields a strong return on investment: “For every million dollars invested by the state, it generates $10 million in tuition revenue for the institutions in the state,” he said, describing results in states where his organization partners with public colleges and universities.
The presenter highlighted that Oregon’s current annual re-enrollment rate for this population is low (he cited about 1.4%) and argued that a targeted campaign could retain residents who otherwise enroll in out-of-state online programs. He told the committee that existing institutional online capacity could accommodate many returning students but that coordinated outreach and enrollment services are required to reach and enroll them.
Committee members heard the pitch and the hearing record indicates the committee closed the item after Loomis’s presentation; no committee action was recorded.
