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Sweetwater County tourism board reports rising lodging tax revenue, eyes indoor sports facility feasibility
Summary
Sweetwater County Travel and Tourism presented its 2024 annual report to the Green River City Council, reporting nearly $1.5 million in lodging-tax receipts, major event-driven economic impacts and a feasibility study underway for a proposed indoor sports facility.
Janissa Meredith, chief executive officer of Sweetwater County Travel and Tourism, told the Green River City Council the lodging tax generated about $1,500,000 in the last fiscal year and that revenue is trending upward.
Meredith said the lodging tax — a voter-approved 4% tax — must be spent on marketing, not on building attractions, and described how the board allocates its budget: roughly 79% for out-of-county marketing, 7% for event grants, 3% for chamber block grants, 3% for an events-complex block grant and 8% for administration.
The tax funds a year-round…
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