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Visit Greater Parkersburg outlines marketing push, reports jump in welcome-center visits

2317430 · February 14, 2025
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Summary

A representative of Visit Greater Parkersburg briefed Vienna city leaders on the nonprofit's marketing program, a $240,000 annual budget, a recent welcome-center move that increased visitors from roughly 500–600 to more than 8,000, and local partnerships including Vienna businesses and the Freedom Festival.

A representative of Visit Greater Parkersburg told Vienna Common Council members on Feb. 10 that the tourism nonprofit has relocated its welcome center, increased marketing spending and is working with Vienna businesses and event organizers to bring more visitors and visitor spending to the area.

The presentation explained that Visit Greater Parkersburg, an independent nonprofit, receives 50% of the hotel‑motel tax collected under state law and uses that revenue to market the region. The group has a roughly $240,000 marketing budget for 2025 and focuses advertising primarily in Northeast Ohio (including Cleveland, Canton, Akron and Columbus), parts of Western Pennsylvania and across West Virginia.

The…

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