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PowerSmart kickoff set for Feb. 25 at library; committee presses for broader publicity
Summary
Committee members confirmed the PowerSmart program kickoff for Feb. 25 at 6:30 p.m. at the Simsbury Library and discussed outreach channels, including town newsletters, local media and community TV.
The Simsbury Sustainability Committee confirmed the local kickoff for PowerSmart — a public program focused on battery storage with material on solar and energy efficiency — for Feb. 25 at 6:30 p.m. at the Simsbury Library.
Committee members said the event is listed on the sustainability website and social channels but asked staff and volunteers to pursue broader publicity. Several members urged using the town news feed and weekly newsletters, local outlets such as Patch, and Simsbury Community Television to increase public awareness. The committee recorded that the library calendar does not include events not directly sponsored by the library, which complicates placement on that calendar.
Committee discussion named possible publicity steps: ask Wendy Matsuda to include the event in her weekly newsletter, post in the town news feed that reaches all subscribers, and seek an interview slot on Simsbury Community Television. One member said they would contact Wendy; another planned outreach to community media and local news.
The committee also noted the PowerSmart kickoff will cover batteries, solar and energy efficiency, and recommended members promote the program through Facebook groups, the town website and the sustainability newsletter.
No decision was made about who specifically will produce media coverage; several members volunteered to follow up with town staff and media partners before the event.
