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Commission reviews 2025 goals, focuses on communication and outreach

2282255 · February 12, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The Senior Commission reviewed its 2025 goals, discussed improving communication about Roseville’s age-friendly designation and options for broader outreach and transportation coordination; staff said meetings will be more frequent and commissioners will receive resources to aid outreach.

Jeff Nearson, Roseville recreation manager, led a review of goals the commission developed in a November 2024 workshop and asked commissioners for updates on progress.

The commission’s stated 2025 goals are to raise awareness of the commission within the senior community, act as a central hub of resources and information for older adults, and improve communication to emphasize that Roseville is an age-friendly city. The discussion centered on communication strategies and practical limits on what the commission can implement without funding.

Commissioner Chang noted that the commission has no dedicated funding and pointed commissioners to existing resources. He said the FAB program already publishes a newsletter and that Roseville has recognition from AARP/World Health Organization programs for being an age-friendly city; he described communicating that recognition as part of the commission’s work. “Half of the goal I was assigned with is, how do we know we are actually an age-friendly city? ... I didn't realize that we are already recognized as an age-friendly city by, I guess initially WHO and now AARP,” Chang said.

Nearson and commissioners discussed outreach tactics the group has used and can expand: distributing FAB newsletters at senior housing, taking printed materials to senior communities, producing a simple postcard or one-sheet for newcomers, and coordinating with the city transportation division on referrals and service options. Nearson said the commission can recommend strategies to staff and that staff will help with follow-up and with tools commissioners can use while doing outreach.

Commissioners also raised meeting cadence and public participation. One commissioner asked why the senior commission had met quarterly; Nearson said the schedule reflected past practice and the perceived volume of business, but he announced the commission’s meetings would become more frequent to allow more items and public attendance.

Nearson said he would send commissioners the current landing page for the senior commission and ensure commissioners are added to the FAB newsletter distribution list so they receive bimonthly program updates. He also said Commissioners Starr and Lee will present recommended outreach strategies at the May meeting.

The exchange highlighted recurring barriers commissioners want to address — most notably awareness among long-term residents who do not use digital channels, and transportation gaps for residents who live near the city border. Several commissioners suggested adding FAB and commission contact information to newcomer packets or utility mailings to reach incoming residents.