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Consultants tell McLennan County: 'If you build it, we'll fill it' — county accepts market study update for Extraco Event Center
Summary
Architects and market consultants presented findings and next steps for the Heart of Texas Fair/Extraco Event Center master plan; the court accepted the consultants' report for the record and scheduled further planning workshops.
Consultants advising McLennan County on the Heart of Texas Fair and Extraco Event Center presented an interim market update on Feb. 4 and the Commissioner's Court accepted the report for the record while scheduling follow-up planning.
Bill Born, an architect with Populous who has worked on the county venue since 2015, and representatives from Hunden Partners reviewed a market study kickoff and two‑day stakeholder workshop conducted in October–December. The consultants said the base facility has proven successful for…
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