Developer says Aspen Ridge momentum continues; Brookshire’s store setting records, hotel and restaurants planned

Oak Trust Development told the City Council Wednesday that Aspen Ridge continues to attract retail and residential investment, with Brookshire’s Reserve setting record sales, five additional restaurants coming to the development, a planned hotel and apartment projects moving forward.

Steve Easley, representing Oak Trust, said the Brookshire’s market is achieving the company’s expectations and cited the store's strong sales as a reason other projects that are contingent on that retail performance will proceed. Easley said he has sold frontage property and that a hotel is planned on the former Core Church parcel; he said he expects to invest about $11.5 million in the hotel and to announce a flag and management team in coming months.

Easley said the developer has five restaurant deals under contract and that in‑line retail work is nearing completion once an easement issue with a communications provider is resolved. He said apartments are expected to break ground in the spring and that other mixed‑use opportunities could expand the district in coming years.

Council members praised the private‑public partnership that produced the district and asked staff to continue coordinating infrastructure, sidewalk and connectivity investments. Easley cautioned that construction‑market conditions and financing can affect timing but said he expects dirt to move on apartments within months.

City staff said they will continue to coordinate permits and capital‑project timing and that detailed announcements will be shared with council as deals are finalized. No council action was required or taken; this was an informational update.