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City staff consider hotel feasibility study; chamber reports new and renovated businesses
Summary
City staff outlined the scope and cost of a proposed hotel feasibility study (estimated $10,000–$20,000) to determine whether New London can support a branded, franchise hotel; the chamber reported several new leases and renovations including a new grocery and a planned $700,000 Taco Bell renovation.
City staff described preliminary work on a proposed hotel feasibility study and outlined how the study would be used to attract local franchise investors to develop a brand‑name hotel in New London.
City Administrator Chad said consultants such as Core Distinction Group typically perform municipality‑led hotel feasibility studies and that such studies commonly cost between $10,000 and $20,000. He said the consultant advised that a community typically needs demand to support roughly 50 rooms as a “magic number” for a viable project; if a study suggests fewer rooms,…
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