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Montgomery events coordinator summarizes 2024 outreach, seeks sponsors and equipment for 2025
Summary
Stephanie Johnson presented a recap of six 2024 events and an event wish list for 2025, reporting rough attendance estimates and plans to pursue sponsorships and modest equipment purchases to improve marketing and operations.
Stephanie Johnson, the city’s events coordinator, gave the EDC a recap of the six events held in 2024 and laid out a wish list and sponsorship strategy for 2025.
Johnson told the board she estimates total attendance across the six events in 2024 at roughly “6 to 10000 participants” and said staff are compiling drone imagery that will help provide better counts. For individual events she reported the Lone Star Street Dance drew an estimated 1,000 attendees, Light Up the Park drew about 200 despite rainy conditions, and the snow party has grown to an estimated several…
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