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Commission approves Iron Bowl events funding requests; organizers say marketing will expand digital outreach
Summary
The commission approved the Iron Bowl events organization's 2025 room-tax funding requests after organizers described plans to grow the series and add digital marketing; the organizer said post-event surveys average 4.7 out of 5 across events.
The Wausau Room Tax Commission voted to approve the Iron Bowl events organization's room-tax funding requests for 2025 after the organization described plans to broaden marketing and improve racer and volunteer experiences.
Andrea, speaking for the Iron Bowl events, told commissioners she consolidated the year's slate into a single application and is aiming for sustainable growth. She…
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