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Committee supports boosting economic development marketing and creating a private‑sector advisory board

2150371 · January 25, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The committee recommended increasing the city’s economic‑development marketing allocation for FY26 and authorized work to establish a private‑sector economic development board of local business leaders to advise staff and amplify recruitment efforts.

City staff presented the existing "Make a Bold Move" marketing campaign and reported a modest annual marketing budget of roughly $100,000 used for social and targeted media buys. Committee members urged augmenting that funding during the FY26 budget process to allow more robust digital targeting, convention‑floor activations and on‑site presence at…

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