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Lubbock ISD TV spotlights local businesses and entrepreneurs in community segments
Summary
District TV featured short profiles of local business owners and entrepreneurs — Ralph's Records, Georgios Pizza and a Scentsy consultant — highlighting long-running independent retail, family restaurants and home-based small business experiences.
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Lubbock ISD TV included short community profiles of local business owners and entrepreneurs.
Ralph's Records An on-air segment introduced Ralph Shaburger (owner/operator) of Ralph’s Records, which the segment said has been in business 44 years. The owner described carrying records, CDs, DVDs, video games and collectibles, and reflected on music’s personal and cultural impact.
Georgios Pizza Students profiled Georgios Pizza, a family-owned restaurant in downtown Lubbock that takes large orders from local businesses and is known for its large “Texas size” 28-inch pizza. Staff described a busy environment and emphasized service and customer relationships.
Scentsy consultant A Lubbock resident described starting a direct-sales fragrance business (Scentsy) in 2020 after leaving a previous job, describing social-media-driven sales growth, flexible scheduling for family life and incentives such as travel and mentor awards.
What was said and what wasn’t The segments were human-interest profiles aimed at showing student reporting and community ties. Broadcast pieces included owner recollections and descriptions of business operations; they did not include financial statements, employment counts or regulatory details. Viewers seeking more specific business information were not provided contact or operating-hour details in the on-air segments.
Why it matters These profiles connect students with local business owners and provide examples of entrepreneurship, long-running small-business models and the role of retail and restaurants in the community.

