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Goochland County students demonstrate Work-Based Learning rebrand and materials to supervisors
Summary
Students from Goochland County Public Schools presented a rebranding of the district’s Work-Based Learning program, showcased student projects and products, and requested feedback; the board praised the program and posed questions about regional expansion.
Students and teachers from Goochland County Public Schools presented a rebranding and outreach package for the district’s Work-Based Learning (WBL) program to the Board of Supervisors on Jan. 21, outlining student-created marketing materials, a one-page information product and a simplified application flowchart designed to help families and counselors enroll students in WBL experiences.
The presentation was introduced by Bruce Watson (district CTE director) and led by teacher Yorel “EYP” Patton. Senior Ava Garrison and a team of Career and Technical Education students described their student-run marketing firm “Mark It Up,” which participated in the rebrand. Students explained that WBL offers 12 categories of experiences — ranging from job shadowing and internships to clinical experiences and apprenticeships — that connect classroom instruction to workplace learning.
Students highlighted specific projects: one senior partnered with Goochland & Powhatan CASA to design a fundraising logo and event materials; another student described completing the school EMT training in conjunction with county fire-and-rescue and passing the National Registry Emergency Medical Technician exam, subsequently working in rescue; a school-based enterprise (a food truck) was shown as an example of a supervised agricultural / entrepreneurial project. The student team said they created an accessible one-page information product and a step-by-step flowchart intended to simplify the WBL application process for students and families and to provide hyperlinks and counselor-facing tools.
Supervisors and audience members commended the students. Board members and others praised students’ presentation skills, suggested regional sharing of the program with neighboring districts, and offered professional advice about workplace expectations. The students concluded by inviting feedback from the board and asking for support in promoting WBL to the wider community.
The presentation included a short video and several student-produced materials; the transcript records the board requesting a group photograph and expressing appreciation (including complimentary remarks from a Farm Bureau director and multiple board members). No formal action or funding decision was taken at the meeting on the WBL presentation.
The school team said the program works with district staff, counselors, local businesses and community partners to place students in real-world experiences that support career exploration and local workforce development.
