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Commission approves Agave and Rye mural and size/color variances after staff finds alley location appropriate

2120457 · January 16, 2025
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Summary

Planning commissioners approved variances and overlay-district permission for an alley-facing mural at Agave and Rye, accepting staff findings that the piece enlivens a destination-zone alley despite exceeding nominal sign-size and color limits.

The Planning Commission voted to approve an alley-facing mural and related variances for Agave and Rye (EPIC Brands) after hearing from the applicant team and staff that the artwork contributes to the Grandview Avenue destination environment.

Rachel Miller of EPIC Brands described the mural as a tribute to local culinary figures — including chef Hubert Seyfert, Hartmut Hanke and the late Sue Doody — and said the piece was produced by lead artist Paola Barajas and others. The applicant said the mural cost about $50,000 and is intended as public art to enliven an alley that staff views as a potential outdoor amenity in the First and Grandview District draft plan.

The mural spans approximately 418 square feet and includes more than four colors; it therefore exceeds the zoning code limits that apply to advertising signs (size per building face and per-building sign totals). Applicant counsel argued a mural is artistic expression that does not direct attention to a business and therefore should not be regulated as advertising; staff nonetheless treated the application as requiring variances and recommended approval. Commissioners generally praised the execution and agreed the alley location and the district’s destination character made the mural appropriate, while several commissioners stressed the need for clearer process so future murals are proposed to the city before being painted.

A motion to approve the variances and allow the mural carried on roll call (recorded votes: Mister Evans Yes; Mister Hart Yes; Mister Kaskisinski No; Mister Mueller Yes; Chair Gentry Yes). Commissioners suggested adding interpretive signage or a plaque identifying the mural subjects to help the public understand the artwork’s local references.